OUR TEAM
We are a team with over 10 years of experience from fashion retail to luxury markets having worked for brands such as C&A, Pernambucanas, Marisa, Riachuelo, Green by Missako and You by Mo. We have a wide knowledge in creating collections, trend driven and price orientated brands.
Paula Hemm
Creative Designer
Paula is a Fashion Designer who graduated from UDESC and she is coursing an MBA in Business Management from Getúlio Vargas Foundation. In 2008, Paula lived in Buenos Aires where she studied Shoe Design and Photography. She worked for Marisa, Pernambucanas and You by Mo. Paula has experience in various fashion markets such as Childrenswear, Fitness, Plus Size, Beachwear and Womanswear. Today she is working as an Illustrator and a Graphic Designer.
Camila Martins
Creative & Pattern Designer
Camila has a degree in Fashion from UDESC and an MBA in Business Management from Getulio Vargas Foundation. She has many years experience in the children's market where she worked with large retailers such as Marisa and C&A. She is an expert in flat pattern, female moulage and sewing. Camila was able to pass on her knowledge and skills while she worked as a freelance Pattern Designer and Teacher for two years at SESC/SC training school.
Heloisa Satomi
Fashion Designer
Heloisa is a Fashion Designer who graduated from CUBA-SP. She has lived in London where she studied Fashion Buying and Merchandising at London College of Fashion and Fashion Design and Marketing at Central St. Martins. Heloisa has 6 years experience in fashion design and has focused on childrenswear 0 to 10 years and accessories. She has worked as a fashion designer for C&A, Roxy, Green by Missako and You by Mo.
Leticia Waldow
Textile & Fashion Designer
Leticia is a Fashion designer who graduated from UDESC. She has a Masters in Textile Design from NABA in Milan. Leticia has lived in Milan since 2010 where she has gained experience in Fabric Development, Research, Collection Development and Artwork not only in clothing but also in home decor. She worked at Setalmoda in Como. This is a long standing and highly respected company in the Italian textile industry. While working at Setalmoda, Leticia had the opportunity to refine her knowledge of fabrics, following every step from the loom to printing of the fabric.